Advertising, Income, and Time

Noted:

• "Internet Marketing | Google Reduces Adsense Revenue Share"
  Internet Marketing, by Brett Prince (June 25, 2010)
  • An brief analysis of recent AdSense policy
• "Internet Marketing Tips | Attracting Potential Advertisers"
  Internet Marketing, by Brett Prince (April 8, 2010)
  • Three-step process for increasing your website's visibility

The first article shows what looks like a not-ideal trend in what content providers get from Google's AdSense. After showing what seems to be happening, Brett Prince writes this:

"...This isn't the greatest news, but it's meant to inform people of what's going on with the AdSense program rather than scare people off...."
(Brett Prince (June 25, 2010))

He suggests that folks with focused blogs or websites could consider making deals directly with advertisers. What he doesn't discuss, as far as I saw, was the additional effort - and time - it would take to manage advertising accounts.

Interesting, though.

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A tip of the hat to BrettPrince, on Twitter, for the heads-up on his articles.